change4life
Wii Fit Plus endorsed by UK’s Department of Health
Nintendo’s Wii Fit Plus has been granted endorsement from the United Kingdom’s Department of Health. In a move that has surprised many, now Wii Fit Plus will be allowed to use the logo of the Change4Life campaign in its advertisements and stores – and probably on the product itself – beginning next year (2010).
The Change4Life campaign is a program sponsored by the UK’s government aimed at promoting an active lifestyle and a healthy diet. Now Nintendo will join other major companies including Pepsi and Cadbury providing funds to support the campaign.















