It seems traditional laser tag just isn’t good enough anymore. Technology has determined there’s no need to strap on plastic body armor, head into a large park and shoot friends with lasers no one can see. Today, Hasbro announced its 2012 Lazer Tag product line that uses the iPhone and iPod Touch to create an more »

Konami, USAopoly and Hasbro are teaming up for a board game collaboration that could have epic consequences. Metal Gear Solid fans without access to their favorite console can, for $49.95, acquire Risk: Metal Gear Solid Limited Edition later this year. You’ll have to act quickly if you want one though, as the “limited” moniker isn’t just for show…

The Family Game Night series goes on! EA’s preparing yet another entry in the series which might just be appealing to gamers as Family Game Night 4: The Game Show actually has some good games in it. See, this PS3, Wii and Xbox 360 game is based on The Hub’s Family Game Night, which has contestants compete against each other in five Hasbro board game inspired mini-games…

Step aside 3DS, Hasbro is moving in. Hasbro’s take on 3D on iOS is days away from being released. My3D was revealed at the end of 2010 and now has an official date. My3D will be available in Target stores and Target.com on April 3 for $35. When that day comes, even you can look as intrigued as this guy in the picture who’s holding up a pair of silly plastic goggles.

Here’s a bit of news that’s light on details, but big on promise. Today, Jagex and Hasbro announced a partnership that will culminate in the release of a Transformers MMO. The game is scheduled to be released sometime in 2012. What’s even better is that this game is going to release in North America, Europe, New Zealand, Latin America and Australia.

EA has a brand new way for people to waste time on Facebook. Well, technically it isn’t a totally new way, given that Monopoly Millionaires is a browser-based, free-to-play version of the classic Monopoly game. Still, it’s another way to get people on their computers and investing time and effort into a frivolous past-time, rather than doing real work. Yay for mindless distractions…

Apple hasn’t announced any plans to create an iDevice with 3D capabilities, but Hasbro is ready to give the iPhone and iPod Touch 3D visuals anyway. Hasbro is set to reveal a produced called My3D. My3D will be available for $30 in spring 2011.

Video games, amusement park rides and now classic board games? You bet.

Universal Pictures is developing a film based on Hasbro’s classic peg-and-board strategy-guessing game, Battleship. So far the $200 million production includes director Peter Berg (Hancock), actor Taylor Kitsch (X-Men Origins: Wolverine) as Naval Commander Alex Hopper and the film debut of musician Rihanna. The movie is expected to be released in theaters May 25, 2012.

What happens when you put zombies, yetis, fanatical cats, killer robots and human soldiers together? An all-out war for world domination, of course.

Electronic Arts (EA) has brought that extremely unlikely scenario to pixelated life, pitting wacky faction against each other in a revamped version of the classic Hasbro board game called Risk Factions.

The renewed popularity of the Transformers brand is not going unnoticed. Typically whenever a videogame is created to release alongside a move, the results are disastrous. But with Transformers: War for Cybertron, we saw that even games with a bad history can be made fun if developers aren’t racing against the clock. The latest Transformers videogame project is a MMO, but it won’t be coming out in the Western world.