john koller
Sony: “Plenty would rather pay 10 dollars than go through the inconvenience of stealing”
Yesterday (June 1, 2010) Sony revealed the new PSP Favorites line. The games featured under this branding are well known titles such as LittleBigPlanet, Patapon 2, and PixelJunk Monsters Deluxe. Sony is looking to go after the 12-14 age demographic with this program. Reaching out to the younger audience is just one motivation for the $9.99 price tag. The other motivator is reduction of piracy.
Sony sticks by PSP’s 10-year life span
Sony has long been claiming that all its consoles have a 10-year life cycle. Its claims of console longevity seemed inflated at first, but once you take into account the life cycles of its past consoles, those claims hold some merit. The PSP reached its third anniversary on March 24, 2008, in North America and if John Koller, senior marketing manager for the PSP, is to be believed then even the handheld is supposed to have a 10-year life cycle.
Jon Koller told IGN in an interview, “We’ve talked about the PSP being a 10-year product, but a 10-year product in the…















