Somewhere soon, a group of video game company executives will meet in a conference room and discuss how to market games to women. Tecmo’s latest ad campaign for Ninja Gaiden Sigma 2 will likely only get mentioned as a “How Not To.”

It seems the newest Ninja Gaiden sequel gives players the opportunity to control the way female characters’ breasts move with the Sony Sixaxis controller. No, seriously (click through for the video).

Tecmo knocked the socks off of the lucky individuals who were invited to experience the announcement of Ninja Gaiden Sigma 2 for the Playstation 3. The event was held March 24, 2009, at the Playstation store located at the Metreon in San Francisco, California. There, gawkers were treated to an adrenaline filled trailer showcasing some pretty interesting new elements to be included in the PS3 version of this formerly Xbox 360 exclusive title (Ninja Gaiden 2).

There, a slew of brand new beautifully rendered backdrops and for Ryu Hayabusa to mince oncoming hordes against. Adding to that were the inclusions of all new bigger than life bosses (literally) that included scenes of a huge Buddha statue knocking over a temple on its way through a city as well as Ryu facing off against a perturbed Statue of Liberty bringing to mind the phrase “hell hath no fury like a woman scorned”. It’s best to think twice before angering a lady, especially when she’s 300ft tall and could squish you like an ant under her titanic sandal.