surge
Opinion: Church’s Chicken Afro Samurai promotion doesn’t fear political correctness
When I read this release, I couldn’t help but think of the Eddie Griffin movie Undercover Brother, and some of the ridiculous ads in that’s film’s storyline including a chicken meal that came with a free 40 oz. But here goes – Church’s Chicken announced Monday (January 26,2009) a promotional partnership with Surge (a subsidiary of Namco Bandai Games America) and the new game Afro Samurai. Church’s Executive Vice President and Chief Marketing Officer Farnaz Wallace said this was a way to reach the “urban youth market through non-traditional media.”
OK, maybe I’m cynical, but couldn’t that tie-in with this game inadvertently say, “Young Black folks love Church’s Chicken and video games?”
In fairness to Church’s Chicken, last year the company did a similar promotion with…
Do some stylish avenging with Afro Samurai
The eagerly anticipated Afro Samurai video game is finally in stores. So if you own a PS3 or Xbox 360 and enjoyed the miniseries when it ran on Spike TV, then you may want to head out and pick it up. The game follows the general story of the series, that is the Afro Samurai and his quest to avenge his father’s death. Both versions cost $59.99, and both carry a “Mature” ESRB rating.
The game should feel familiar to returning fans, since Samuel L. Jackson returns to provide the voice acting for Afro Samurai. In addition, music from RZA, from the Wu-Tang Clan, is used throughout the game, just as it was throughout the original animated series. The character art and designs also look incredibly similar as well. So basically, it’s almost like an interactive version of the series…















