One of the few complaints I’ve had about Samsung’s 2011 and 2012 Smart TVs has been the lack of Amazon Instant Video. I’m a Prime subscriber and a big fan of the service, and still enjoy its rather stilted implementation on my 2010 Samsung plasma. When I asked Samsung why the service disappeared, the (quite unofficial) answer I received was that the Amazon Instant Video app from 2010 was acquired through a deal with Yahoo, and that Samsung and Amazon were working directly on a better app.
That app is finally here. As of today, you can download a spiffy, more easily navigable Amazon Instant Video app on 2012 model Samsung Smart TVs. Here are the deets from the press release:
Available for immediate download via Samsung Apps to any 2012 Smart Samsung TV, Amazon Instant Video will deliver access to a huge library of over 140,000 movies and commercial-free TV shows – many in HD. In addition, Amazon Prime members can watch more than 30,000 titles on Prime Instant Video at no additional cost.
The brand new app – launching for the first time on Samsung 2012 Smart TVs – has a completely redesigned user interface that is optimized for a living room experience. It also supports advance streaming technologies, and features including Your Watchlist, closed captions, and tailored content recommendations.
Amazon Instant Video joins the impressive roster of streaming content available to view on Samsung Smart TVs – no set-top box required – including Hulu Plus, Netflix, Blockbuster, YouTube, Vudu, AOL On, Vimeo, BBC News and many others.
“Streaming video content has emerged as the killer app for our Smart TV platform. In addition to our current line-up of big brands, Amazon Instant Video has been one of the most commonly requested services from our customers,” said Eric Anderson, Vice President of Content and Product Solutions, Samsung Electronics America. “We are very proud to say that today we deliver on that request – along with a brand new UI available for the first time on Samsung TVs.”
“Our goal is to provide consumers with the best video content on a large amount of connected devices and we are very excited to offer our customers the ability to rent, purchase or subscribe to movies or TV episodes directly through their Samsung TV,” said Anthony Bay, VP of Worldwide Digital Video for Amazon.com. “Amazon Instant Video looks fantastic on Samsung TVs, and this new version of the app makes it a delight to lean back and enjoy videos with ease.”
To access the Amazon Instant Video app on a Samsung 2012 TV, customers need to only download the app to Samsung Smart TV and register. Movies and TV episodes that already have been purchased or rented from Amazon.com will appear automatically in Your Video Library on the Amazon Instant Video app for Samsung Smart TV.