Blu-ray a Big Winner on Black Friday

Sections: Movies

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Low prices on HDTVs and Blu-ray discs moved a lot of merch this Black Friday according to industry trade Home Media Magazine

Customers who were waiting in line for the 10 p.m. launch of a special electronics sales event — at which they could buy a 22-inch LCD TV for as little as $74 — appeared to be stuffing discs into their cart, with one holding at least several dozen, all Blu-ray.

Meanwhile, at a nearby Best Buy, discs began flying off shelves — or, more accurately, out of bargain bins — within minutes of the store’s 6 a.m. Friday opening. Recent hits such as Sherlock Holmes: A Game of Shadows as well as older films such as Traffic were available for $3.99 each on Blu-ray.

Many Blu-ray fans wish DVD would just go away, and while that’s unlikely to happen any time in the near future, the more people who buy Blu-ray, the more who are likely to make the switch. While additional DVDs and digital copies in combo packs don’t, contrary to popular belief, add to the retail price (they’d charge you the same with or without them), they do help encourage these fence sitters to pick up the Blu-rays so they know they can play the movie anywhere they want to, not just on their single Blu-ray player.

There’s probably a lot more Blu-ray sales in store this holiday, so keep your eyes open and your wallet warm!

Via: [Home Media Magazine]

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