Much to the chagrin of a lot of hardcore gamers, consoles are no longer just about gaming. In fact Xbox owners spent more time last year watching streaming video than playing online. While AT&T, Verizon, and Comcast all have apps that allow some aspect of viewing on the console, it looks like Time Warner Cable is going for the whole enchilada.
Via XBox Wire:
In a landmark deal announcement for Xbox 360 and Time Warner Cable customers, we’re excited to share a new partnership that will deliver up to 300 of the most popular live TV channels to Xbox 360 for Xbox Live Gold members. This deal, which will bring more live channels than any other experience on Xbox 360, will offer Time Warner Cable subscribers with an Xbox Live Gold membership the ability to watch their favorite shows from right from their Xbox 360 — including favorites like AMC, BBC World News, Bravo, Cartoon Network, CNN, Comedy Central, Food Network, HGTV and more. And unlike any other platform, you’ll be able to control your entertainment using your voice via Kinect for Xbox 360.
Microsoft has made no secret of its plans for heavy integration of TV into the upcoming Xbox One, even going so far as to include an HDMI input for use with existing cable boxes. It’s highly likely that this might be one of the first features to go in a hypothetical new “slim” redesign of the Xbox 360, as well. Why? Because of apps like this.
Cable is already digital for the most part, and cable boxes are one of the biggest expenses a cable company like Time Warner incurs in running its business. The sooner they can get the consumer to bring their own cable box to the equation the better in the eyes of the cable companies. I’d be very surprised if all of the major, nationwide cable companies didn’t have apps like this running on Xbox within the next few years. Virtually all of Microsoft’s video apps are built on the same backbone, which makes it easy to skin and implement a different front end.
Just don’t think they’ll pass the savings on to you, the consumer.
Via: [XBox Wire]