Honda announced recently that it will field a hybrid and an electric vehicle (EV) at the 91st running of the Pikes Peak International Hill Climb slated for June 30.
In addition to the CR-Z hybrid and Fit EV entries, Honda will be putting a slew of more conventionally powered machines of both the two- and four-wheeled variety in the running, including a first-generation Acura NSX, an Acura TL-SH AWD, two CRF250R dirt bikes, a CRF450R dirt bike, a CBR1000RR superbike, a CBR600RR sportbike, and a TRX450 ATV. Beyond that gargantuan effort, the brand is a title sponsor for the event– the first time Honda has sprung for such sponsorship rights at Pikes Peak, according to the official Honda news release.
American Honda Senior Vice President of Automotive Operations Mike Accavitti said, “Pikes Peak presents us with a unique opportunity to showcase Honda’s diverse product lineup and to energize Honda fans around world, as we work to further strengthen Honda’s presence in racing at all levels. Our associates will be working hard between now and Race Day to prepare this diverse field of race vehicles and showcase the Honda racing spirit.”
The Fit EV isn’t the first time Honda has campaigned an EV at Pikes Peak. The press release said the automaker set records in 1994 and 1999 with the Honda EV Plus, a car that saw less than 350 examples produced and released into the wild on a three-year lease-only deal that cost those lucky few individuals $455 a month. That car was a harbinger of things to come for Honda, previewing the use of several components including the nickel-metal hydride batteries that would find their way into future Honda hybrids.
It will be interesting to watch all of Honda’s entries into this year’s Pikes Peak run, but obviously, the electrified models have us intrigued.